On July 18, Zhang Feng, South China Regional Director of China-Britain Business Council (CBBC), and Sun Tianlu, Executive Chairman of Shenzhen Outbound Alliance (SOA) and Statistical Society for Foreign Economic Relations and Trade of Shenzhen, attended the Inauguration Ceremony of China-Britain Brands Alliance. By then, China-Britain Brands Alliance was officially established in Shenzhen. The Alliance will be committed to promoting brand culture exchange and branding between China and Britain.

This Inauguration Ceremony was held at the witness of over 100 guests including Feng Xiangyang, Director of Shenzhen Futian Enterprise Development Service Center, He Shufen, Senior Trade and Investment Officer of Consulate General of the UK of Great Britain and Northern Ireland in Guangzhou, Zhang Dong, Investment Director of Shenzhen Yuanzhi Fuhai Investment Management Co., Ltd., Ge Suhua, Senior Partner of Beijing Yingke (Shenzhen) Law Firm, and Rebecca Wong, Partner, International Tax and Business Consulting, PwC China, and so on.